12.26.19
Athens, Georgia is a special place. Just ask anyone who lives here. From our beloved Bulldogs and the world class University of Georgia that they represent, to the local music, arts and food cultures that are a virtual melting pot of tastes and ideas, there’s no place quite like the Classic…
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09.27.19
We often get requests from clients asking if their website will “show up” on Google for a specific search term. Sometimes, we will receive a laundry list of terms that need to “show up on Google.” These terms and words are called keywords. Quality web content is based upon Keyword…
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10.25.18
Got Your Attention? OK, maybe sexy isn’t quite the right word. But the fact is that manufacturing, construction, and other industrial businesses and organizations – and the design and marketing firms that they hire – tend to stick to the status quo when it comes to branding and marketing. At Kaptiv8,…
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02.03.18
What Is Branding? Before engaging with branding efforts for your company or organization, it’s important to understand just exactly what branding is. Many people believe that branding is simply designing a new logo and updating your business cards and website accordingly. While the logo is certainly an important part of the visual…
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12.04.17
All designers share the common knowledge that it is basically ingrained in their DNA to constantly scour the web for new design trends and inspirations. Just a little something to guide and motivate them through their new design projects. At Kaptiv8 we like to focus on searching for resources that will help…
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02.03.17
A lot of our clients are trying to rank well for one or two topics that an entire site is built around. Instead of creating multiple pages for keywords it is best practice to create one page — or cornerstone — that is focused on each important key word or…
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02.23.16
There are many solutions for designers to bind a book. The most important consideration for the client is often the budget. Here is a list of several of the most common types of binding for booklets, brochures, catalogs or manuals. Saddle Stitching (add a link in the content to a…
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10.02.15
At one point or another, you’ve probably heard the statistic that you have about 7 seconds to make a first impression, when meeting someone in person. And I bet most of us would agree that 7 seconds is not a lot of time. When it comes to users making a…
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09.29.15
WordPress is a fully evolved Content Management System (CMS), not just a blogging tool like many people think. While it may have begun that way, it has definitely evolved over time. So much so in fact that today it is the most widely used of all such systems, powering 25%…
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06.24.15
Some in the US may not be familiar with this popular European brand, but they should be. This fizzy citrus drink has been around since 1935. The product originated as part of a French/ Spanish trade agreement, and was invented by a Spanish pharmacist, and bottled in France. Orangina capitalized…
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05.13.15
This 80 year old hotel located in downtown Seattle has the unique challenge of needing a modern clean design, while maintaining it’s historical charm and relevance. Kaptiv8 mimicked the original wallpaper design in the hotel for the site background, and paired large photos with a clean and modern layout to…
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05.01.15
Athens has been known for many thing, great college football, great music, even good BBQ, but high tech innovation isn’t usually the first thing that comes to mind when people think about the classic city. Jim Flannery and the fine folks at Four Athens, are trying to change that. Jim…
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